by Steve Adubato, PhD
New York Yankees slugger Alex Rodriguez has been up at bat in many pressure-filled situations. Once in a while, he came up big with a big hit; but more often than not, he either popped up or struck out.
by Steve Adubato, PhD
Apologies are a funny thing. Some are accepted and some aren’t. Certain apologies are accepted by some, and not others. We have seen and heard a lot of apologies in the past few weeks.
by Steve Adubato, PhD
Many readers responded to last week’s column analyzing President Barack Obama’s much talked about inaugural address and the communication lessons it offered for others.
by Steve Adubato, PhD
Successful branding is a product of many factors. However, much of the branding game comes down to how individuals and organizations communicate to key stakeholders. While many advertising and marketing professionals obsess over an organization’s name, branding is about a lot more than what you are called.
by Steve Adubato, PhD
A law firm in California recently expanded by adding a smaller law firm to their operation. On paper, the merger looked great because the smaller firm had an area of expertise that increased their overall portfolio and created new opportunities and markets.
By Steve Adubato, PhD
Caroline Kennedy was on CNN recently. Kennedy is admittedly a very shy person who has avoided the public spotlight and doesn’t have much experience giving speeches or communicating in public. Watching Kennedy it became clear that her lack of communication training and awareness was a problem. This isn’t about the U.S. Senate seat in New York; it is about what happens when anyone attempting to convince others that he or she is right for the job (particularly in job interviews) undermines his or her efforts with poor communication. Much of Caroline Kennedy’s presentation was punctuated with numerous “you knows” and “ums.”
By Steve Adubato, PhD
Difficult and stressful economic times can present opportunities for leaders and managers to communicate powerful messages. Sometimes those messages are communicated more in what we DO as opposed to simply what we SAY.