by Steve Adubato, PhD
Building a successful corporate brand can take years, even decades, to establish. Your brand is about your reputation in the marketplace. It is about how others see you, the degree to which you are respected, as well as the belief of customers and key stakeholders that your product, services and integrity are beyond reproach.
by Steve Adubato, PhD
Former Tennessee Congressman Harold Ford is a smooth talker. He is a very strong and savvy communicator who has made a positive impression as a TV pundit and public speaker in the past few years. He looks good on camera, gets his point across and never seems at a loss for words.
by Steve Adubato, PhD
We all have different communication styles and New Jersey Governor Chris Christie is no exception. I’ve interviewed Chris Christie on many occasions and like most New Jerseyans, I have heard him deliver a variety of speeches, the biggest of which was his recent inaugural address. So, how did the governor communicate under pressure and what can the rest of us learn?
by Steve Adubato, PhD
Sometimes it is not just HOW you communicate that matters, but WHEN. Sometimes people wait too long to say what they need to say and when they DO say it, it falls on deaf ears.
by Steve Adubato, PhD
Any time you are in a leadership position, things happen. Mistakes are made. Crises occur, and you are forced to communicate under heavy pressure. Many leaders wind up saying stupid and inappropriate things that make no sense to their audience. When this happens, these leaders, through their communication, make a bad situation a lot worse.
by Steve Adubato, PhD
Holidays are great, aren’t they? You get to see friends and family. You meet new people at parties you aren’t exactly sure why you attended. You have dinner and open presents with relatives who have some pretty quirky communication styles.
by Steve Adubato, PhD
In last week’s column, I promised a list of challenging questions that will help you better gauge how you are communicating and connecting with others and improve in the New Year. Here goes.