by Steve Adubato, PhD

As professionals, we often have to present and communicate in pressure filled situations. This subject comes to mind during the election season, as we watch candidates debate on television, attempting to persuade their audience.

by Steve Adubato, PhD

“Just to emphasize, open enrollment is six months…we have a long stretch so there is plenty of time for people who have a little difficulty today to log on tomorrow.” So says Jaime Torres, Regional Director with the U.S. Department of Health and Human Services about the massive glitches, delays and breakdowns in the HealthCare.gov website as open enrollment in the national healthcare exchange began this week.

By Steve Adubato, PhD

The nine tools of the compelling communicator. (A list of ten would be way too predictable.) The following are nine proven tools or techniques that can help you next time you have to make a presentation before any audience at any time.

by Steve Adubato, PhD

Recently, Ann, a top-level corporate executive, received a pitch from a charitable organization she had met with seeking financial support and advice. Ann had a past connection to the organization and wanted to be supportive.

by Steve Adubato, PhD

Last weekend, NY Jets football coach Rex Ryan made a very controversial decision to put quarterback Mark Sanchez into a pre-season game in the 4th quarter playing behind an offensive line of second team players (at best) that wasn’t able to protect Sanchez, who got crushed by 312 pound NY Giants defensive lineman Marvin Austin. Sanchez laid on the ground, his right shoulder injured. Not surprisingly, after the game, Rex Ryan faced an onslaught of challenging questions from reporters who wanted to know why he would make such a move in a pre-season game that counted for absolutely nothing.

by Steve Adubato, PhD

When professionals in a particular field communicate outside of their area of expertise, bad things can easily happen. Recently, Paula Deen, who became famous cooking up cholesterol and fat-rich foods, got into a huge “branding” problem when her comments about race, slavery, the Civil War and related subjects went viral. It wasn’t just about Deen using the “N-word” when describing what she considered a great southern wedding she was planning for her brother, but it was also a 2012 New York Times televised forum in which she talked about her great-grandfather “losing all the workers” (actually 30 slaves who were set free), which ultimately caused him to go into his barn and shoot himself “because he couldn’t deal with those kind of changes.”

by Steve Adubato, PhD

James Gandolfini, dead at 51. Something just doesn’t seem right about that. There was something about Gandolfini that so many, particularly in New Jersey, could relate to.